Connected Tv And Internet Things

After revolutionizing the music, film, publishing world, the Internet will change no doubt the universe controlled television.

Far from the image of Epinal, which means that the connected TV is simply connected to the Net to access several widgets without interest or a web browser and surf as it does on a PC, I found the promises of TV connected to various content platforms (Portal, catch up TV, VOD ...) and new application interfaces (Twitter, Facebook, video conf ...), but especially objects (Smartphones technology and tablets at first, sofas and other everyday objects in a second ...).

Smartphones and especially the shelves like the iPad will replace the remote control. They provide ergonomic and intuitive interfaces to navigate and use all the options offered by the connected TV.

Shelves will become new media and interactive services to consume differently television: playing with an application on his relationship with the iPad content on its TV, share comments with friends Facebook or you can select the film since its iPad you want to watch and slide your finger to your TV for broadcast on the big screen.

Here is a use for which Steve Jobs did not have to think Is this finally the tablet that will truly launch the TV connected? I think so ...

Meanwhile, world delinearized Internet comes gradually into TV and regulated channels that we currently know will be strong competition from new players.

Alain Kergoat, Marketing Manager, Toshiba France, for example told us that the branch of Toshiba TV was working on a range of services, which was necessarily a revolution for a brand primarily used to build the hardware. The sample Toshiba and its Place Market Place are the beginnings of what manufacturers will propose in the near future. Other competitors such as Apple or Google are preparing course and will certainly do damage when they are ready (Google TV is not a great success, but we bet that the next steps in the correct range).

It is not difficult to imagine "apps" for TV and appstore for download.

These principles of consumer content, personalization and interactivity on our screens connected (PC, mobile, games console, TV and other items connected tomorrow ...) imply that new thoughts are logical editorial. These logical answer to new uses (which is consistent on a PC browser is not necessarily in a context of mobility and vice versa).

According Wikipedia, The Internet of Things constitute " a network of networks which, through electronic identification systems standardized and unified, and mobile wireless devices, to identify directly and unambiguously from the digital entities and physical objects and so to retrieve, store, transfer and process without interruption between physical and virtual worlds, the data relating thereto ».

We can well imagine that a person read the news via their smartphones in the subway in the morning going to work, consults again on his PC at lunchtime and evening on his TV set and that each new consultation, information already read are not displayed again on the principle of unified identification and non discontinuity of Internet objects.

The same example could be given for a film. I look at the top on my shelf, a little later I continue on my PC and I watch the late night on my TV screen.

As I said above brands will have to once again reconsider new editorial logic and formats that meet new uses from the Internet of Things. TV is one of the first "objects" involved, but others will follow ...